Summer mean one thang: spritz, baby! It’s the season of coolers, sparkles, and anything to make the heat a little more tolerable. To get to that pretty place, we’re leveraging a tried and true formula: clear spirit, fruit, herbs, citrus, and sparkles.

We’re basing this drink loosely off of the classic gin sour recipe, which would normally include gin, a strong bit of lemon, and a bit of simple syrup. I prefer mine with egg white and angostura bitters, but we’re keeping this one simple. We’re adding sparkles (sparkling water) to lighten it up, which also makes it quite close…


All right, you’re growing something that doesn’t like the H20 but you gave it a lot of H20 and we gotta remove that H20 or something and stop saying H20. Typically, if a plant’s soil is too moist or water log, you’ll see the plant either start to die back from the bottom-up (typical in sage and thyme), or the leaves will droop and sag. Note: some plants are just saggy, so be mindful of that.

Gardenio is a new kind of garden club membership for new food growers. We send you everything you need to grow your own organic…


Photo courtesy Gardenio member.

Gardenio is a new kind of garden club membership for new food growers. We send you everything you need to grow your own organic food at home with app based tools and support to help you as you grow. Become a member today at www.growgardenio.com.

Powdery mildew is caused by a kind of stillness. Your plant is most likely in shade, wet or in a warm, humid environment. No air circulation. These are the perfect conditions for powdery mildew, and for your chagrin.

Number one, wouldn’t recommend eating plants with powdery mildew on them. It’s not that it’s necessarily toxic…


Couch potato. Get it? Also we don’t help people grow potatoes yet. Sorry.

Listen, you *can* grow edible plants — like herbs and greens — indoors. People find ways to make it work. But plants evolved for the wind, the sun, the rain just like we did, and growing indoors introduces even more challenges as a gardener that we don’t think are worth it.

People are like Plants

As humans, we may spend a good deal of our time in little brick box apartments and homes. We may spend hours Netflixing, rolled up in comfy sheets (I get sleepy just thinking about it on…


A Gardenio rosemary plant we’re moving from indoors to outdoors, day by day.

Gardenio is a new kind of garden club membership for new food growers. We send you everything you need to grow your own organic food at home with app based tools and support to help you as you grow. Become a member today at www.growgardenio.com.

Plants are a lot like people. We don’t always love change. So if you began growing your herbs, greens, and veggies by bringing your plants indoors, then decide to bring your plants outdoors for all the benefits of that, you might be tempted just to plop it right outside. …


Oralé! Bienvenidos a la jardín de Gardenio. Annnndddd that’s running up to as much Spanish as this Latinx dude knows. Anyway, Palomas are dope: Grapefruit, lime, tequila, sparkles. That’s all it is, amigo. I got into cocktails in my 20s and got all fancy so yea I guess I wanna zhuzh it up and my zhuzh muse is herbs so buckle up asshole, here’s a Thyme and Tequila Garden Paloma.

Related and important question: Why was “Tequila Garden” not the Olive Garden for Mexican food?

Related: This drink is thought to be named after an old Mexican folk song, “The…


Doesn’t get more old school than an Old Fashioned. And while I encourage adventure and variety, I wanted to keep this one straightforward and earnest. To that end, we modify it not in substance, but in aroma and environment.

The first time I had this was in a sweet potato old fashioned with a toasted marshmallow at Jacoby’s in Austin, TX and my world spun round. One of the beautiful thing about these herbs is their essential aroma. We could muddle and get the point across a bit hamfistedly, but we could also suggest, surround, envelope ourselves into the clutches…


Mint Julep’s are classically simple and boozy. But while juleps and mojitos are minty garden cocktail go-to’s, I wanted to do something a bit more interesting. I’ve been getting way into funky rums, and Jamaican style rums are quite the funky ones indeed. The spicy, tropical vibes of a rum balance well with the cooling sensation of mint. Here’s a Jamaican Mint Julep.

Gardenio is a new kind of garden club membership for new food growers. We send you everything you need to grow your own organic food at home with an app and community to help you as you…


Roman Gonzalez (Left) and Chelsea Shaw (right), cofounders of Gardenio, making darn silly faces.

I realized something key: even though this company has had millions in funding, scores of employees, we’d actually figured out some things they hadn’t in Hybrid DTC.

So I was on a Zoom call with a big DTC brand going through a tech evolution, part of my continual series of talking to and learning from the best minds out there. Folks are beginning to queue in to the opportunities in Hybrid DTC. But there’s a difference between starting as tech folks and hiring tech folks.

I was on the call to learn about how a specific portion of their tech…


What’s Wrong With Online Recipes?

Recipes in 2021 Are Largely Bad

If this article were a generic recipe you googled online, I would proceed to tell you for 3,000 words about my trip to Ibiza, about how lovely and “ethnic” the people are there, about my baby son Charlie’s wacky habit of putting his finger in electrical sockets. You would quickly scroll past all of that bullshit to where it says how many cups of tomato go in this f***ing frittata. More on that here.

The Gardenio app doesn’t do that. We leverage a technology partner to source the instructions and the ingredients. We link to the full article for the…

Roman Gonzalez

My Gardenio affiliated Medium account.

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